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Graphic Arts and Design Leeds

DIALOGUES -approaches for a publication

Online Meeting 4

This is really a continuation from last week but I'm placing it here as a starting point for thinking about how we might approach print within our plans for a publication.

The following text is by David Reinfurt . 'This stands as a sketch for the future: Muriel Cooper and the Visible Language Workshop appeared in Dot Dot Dot Fifteen .

' On completing the book, Muriel Cooper made a sixteen millimeter film flipping through its pages to create a stop frame animation. The book's contents shift around the page, defining the grid that structures its design. The Bauhaus book film then became the after image of her design process. It projected out from the hard physical form of the book to suggest a near-future when publishing would be as fluid as film, feedback immediate and users / makers would be all but indistinguishable. '

Talking about how print publishing may be as fluid as film in 1968, Reinfurt talks about immediacy. Immediacy now dominates the way we consume and contribute content, its also a contributing factor in a declining print publishing industry.

Monday's MediaGuardian highlighted the challenges faced by the newspaper publishers as more readers consumed content online. The writer attributed this partly to 'disintermediation by the web' refering to investment from the advertising industry.

Disintermediation

1. In finance, withdrawal of funds from intermediary financial institutions, such as banks and savings and loan associations, in order to invest them directly.

2. Generally, removing the middleman or intermediary.


In relation to print, the web presents a form of disintermediation which has been discussed in previous conversations on this site. Why do we need to collect and information as print when it can be accessed as more direct forms online? What is the role of the designer?

Any publication we make should address this. The example of Muriel Cooper shows how the technology of the near future in 1968 offered to liberate print, the recent report on struggling publishers shows how technology is questioning how we consume content traditionally published as print.

As a group thinking of creating a publication we should think about the process we use to collect and generate dialogue on this site. We have used this forum over the past weeks as a primary source for discussion, before that we have used it as a tool for creating naratives between our individual interests.

This is a source for creating content in a collaborative way.

To take on board the influence of web 2.0 and consider a role for print we should create a publication which consists only of material generated or collected on this or relating sites. The resulting document would examine the use of both web and print based process.

About This Discussion

Started Jul. 9, 2008 by:

Mark D'Emidio Mark D'Emidio
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Replies to This Discussion

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oweneil

Permalink Reply by oweneil Jul. 9, 2008
 

"I think calling yourself a media futurist sounds cool."

That was actualy my main reason :)

I think I need some kind of philsophy to back it up.
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Mark D'Emidio

Permalink Reply by Mark D'Emidio Jul. 9, 2008
 

There is a good exhibition on a the Baltic in Newcastle at the moment called Double Agent. Its based around how the author and creator exist within collaborative systems.

There is a film showing which documents a workshop where different Polish political groups ( polish jews, polish nationalists, gay rights, polish christian church ) are invited to create a symbol which represents the core ideologies of their respective groups.

Each one goes about painting their symbol. When finished they are given the freedom to look at the results and change anything they feel they dont like or want to change in the work of the other groups. This process starts politely , reappropriating each others work to say something different. It eventually becomes heated to the point where three of the groups burn each others work , ending in everyine abandoning the workshop.

http://www.balticmill.com/whatsOn/present/ExhibitionDetail.php?exhi...

http://www.ica.org.uk/doubleagent

I need to log off temporarily but i'm coming back on a bit later.
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archem

Permalink Reply by archem Jul. 9, 2008
 

Just before I log off as well..

I remember watching "Stranger than fiction" that gave an interesting view on author-content interaction.
Not as political or symbolical but might be inspirational.
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oweneil

Permalink Reply by oweneil Jul. 9, 2008
 

I like this. It was done by Panos who was on the MA last year. It's a visual represenation of his collaberative blog
http://www.vimeo.com/1265870

It's an interesting idea to turn the text back into pure images.
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oweneil

Permalink Reply by oweneil Jul. 9, 2008
 

Murial Cooper is absolutely fascinating, really good stuff
"she was beginning to grapple with the converse: how to translate an interactive experience with a computer onto paper, "without just dumping"—an area known technically as "transcoding." In other words: how to turn time into space.

"Electronic is malleable. Print is rigid," she told me, then backtracked in characteristic fashion. "I guess I'm never sure that print is truly linear: it's more a simultaneous medium. Designers know a lot about how to control perception, how to present information in some way that helps you find what you need, or what it is they think you nee. Information is only useful when it can be understood."
http://www.aiga.org/content.cfm/medalist-murielcooper

http://www.adcglobal.org/archive/hof/2004/?id=5
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oweneil

Permalink Reply by oweneil Jul. 9, 2008
 

Another great quote from her
“What is this new medium? In general its outstanding characteristics are dynamic in real time, interactive, incredibly malleable, some capability of learning and adapting to the user, or to information, or to some other set of relationships. Our goal is to make information into some form of communication… Information by itself does not have the level of ‘filtering’ that design brings to it.”
I wish I had a date for that quote, it's at least 15 years ago.
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oweneil

Permalink Reply by oweneil Jul. 9, 2008
 

Final thing this is the original article Mark refered to in the opening post

"This stands as a sketch for the future.
MURIEL COOPER and the VISIBLE LANGUAGE
WORKSHOP
By David Reinfurt

"Muriel Cooper always sought more responsive systems
of design and production, emphasizing quicker feedback
loops between thinking and making, often blurring
the distinction between the two. As a result, she always
left room for the reader. This text is an attempt to do
the same."
link
archem

Permalink Reply by archem Jul. 10, 2008
 

There are quite a lot of futurologists out there, 93 as Wikipedia counts...

FM-2030 stands out by name..
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